
Auction.com, the nation’s leading online real estate marketplace, has received a 2025 MortgagePoint Tech Excellence Award. This recognition highlights the company’s transformative impact on the distressed property market through its suite of proprietary technologies.
“We are honored to receive this award,” said Ali Haralson, Auction.com President. “Our commitment to innovation extends beyond technology; it focuses on people and communities. By reinventing online home sales for homeowners, enhancing foreclosure attorney workflows, and expanding auction participation and accessibility via remote bidding, Auction.com sets new benchmarks for transparency and efficiency in real estate transactions.”
SmartSale
The recently launched SmartSale™, powered by Auction.com, represents a transformative solution for distressed homeowners by blending traditional home sales with Auction.com’s auction platform. Its breakthrough Offer Path gives homeowners control over terms and negotiation while buyers engage through a transparent offer leaderboard. It offers expert support from the SmartSale Concierge Team and local real estate agents, while giving maximum exposure for home sellers.
Remote Bid
Another standout innovation is Remote Bid™, which allows buyers to place bids remotely on select foreclosure auctions using any device. Since its 2020 launch, Remote Bid has facilitated over $519 million in winning bids and has enabled more than $1.7 billion in funding. This technology has particularly increased participation from owner-occupant buyers, helping stabilize communities and promote homeownership.
Attorney Interact
The company’s technological innovations include Attorney Interact™, a secure platform for foreclosure data management that has onboarded more than 1,066 accounts since its February 2024 launch. The platform has achieved a 223% surge in status update activity initially and maintains a 152% adoption rate, significantly reducing manual emails and saving hours of staff time.
With more than 533,000 properties sold and $66 billion in transactions, Auction.com continues to shape the future of buying and selling homes through technological innovation, making it a deserving recipient of the MortgagePoint Tech Excellence Award.